13. Include a title on your proposal. I'm amazed at how often the title is left for the end of the student's writing and then somehow forgotten when the proposal is prepared for the committee. A good proposal has a good title and it is the first thing to help the reader begin to understand the nature of your work. Use it wisely! Work on your title early in the process and revisit it often. It's easy for a reader to identify those proposals where the title has been focused upon by the student. Preparing a good title means:
A PhD will provide you advancement in your career, usually a hefty salary differential, and prestige. You should thoroughly research career prospects before you commit to a program: some fields, such as the humanities, are increasingly glutted with PhDs, making it near impossible to land a job at all, especially if you are seeking a job as a professor. Other fields are expanding. Logically, if a field is growing in its need for research, and is connected with powerful policy decision-making, then a PhD in that field will be an asset. PhDs in economics, finance, marketing, and development studies, just to name a few, are solid bets for future job and salary prospects.